What is a fitting room worth to you?
Your traffic, your conversion rate, your returns. Every assumption underneath is a slider, including ours — so you can argue with the answer rather than take it.
The last two default to figures published by vendors in this category — they are not GenFashion measurements, and nothing here is a warranty. They are sliders on purpose: move them to numbers you would actually defend, and the estimate moves with you.
An estimate from the numbers above, not a forecast. Your catalogue, photography and traffic mix all move it.
How the number is built.
No hidden coefficients. Four steps, in the order they run.
- 01Who is affected
Only the shoppers who actually open the fitting room. The rest of your traffic converts exactly as it does today — no lift is applied to them.
- 02Extra orders
That group's conversion rate is raised by the lift you set. The difference against their untouched rate is the extra orders.
- 03Returns avoided
Measured against the same order count, not your starting one. More orders produce more returns in absolute terms, and comparing to the old total would let extra sales pose as a returns saving.
- 04The bill
Your try-on volume is priced as credit packs, and the cheapest combination is picked. A larger pack often wins outright: credits do not expire, so buying more than you need is the right answer whenever it costs less.
The two try-on assumptions default to figures published by vendors in this category. They are directional, not warranted, and not measurements of GenFashion. If you want a number grounded in your own catalogue instead, book a demo and we will run your products live, or sign up for the free credits and measure it in the dashboard. Prices here are the shipped US-dollar rates; an instance selling in another currency sets its own in Platform → Payments.